The Real Estate Industry Deserves Better.

We are a coalition of real estate professionals standing up
for fairness, choice, and freedom in the housing market.

What We’re Fighting For.

Real estate agents have long fulfilled one simple mission: To help Americans with one of the most important decisions of their lives. Homes have long been more than just an asset, they are a window into the lives of real people. 


Right now, the industry is changing quickly. Big tech platforms are monopolizing the industry, controlling how Americans sell their homes, and lining their pockets in the process. New technologies can be a helpful tool in real estate, but not if they are weaponized against homeowners and agents in the pursuit of control.

Platforms like Zillow are:

Creating policies that restrict how a homeowner can sell their home

Prioritizing data over experience instead of empowering the agents who built this industry.

Putting profits and control over all else

Zillow has decided it can dictate how Americans buy and sell homes — controlling which listings buyers see and which agents get visibility. That means less choice for homeowners and more power in the hands of a platform that doesn’t answer to agents or the people we serve.

We’re pushing back. And we’re pushing back hard.

The Agents Rights Alliance is grounded in three core beliefs:

Our Priorities.


Stop Platform Overreach

Platforms shouldn’t dictate how homes are marketed.

Technology Should Empower, Not Replace Agents


Agents have the experience people trust. We’re real people providing guidance to real homeowners, helping them make an important financial life decision. We’re the professionals buyers and sellers trust and it’s time the industry treated us that way.


Protect Choice for Our Clients

Homeowners deserve the freedom to choose how and when they sell their homes, on their terms, in the way that best fits their needs.

Join the Coaliton